Videomax Invests Rs 100 Crore to Expand Consumer Electronics Brand - Ingenious e-Brain

Videomax Invests Rs 100 Crore to Expand Consumer Electronics Brand

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Videomax International Private Limited (VMI) is planning to invest in expanding the consumer electronics brand in the name of Skyball. Skyball’s first range of products will have home audio products, including party speakers, tower speakers, Bluetooth speakers, and soundbars. They also plan to increase their portfolio in the wearables category by launching smartwatches in June 2023. Skyball seeks to offer consumers a compelling range of innovative and feature-rich products designed to enhance their lives.

VMI has committed to investing INR 100 crore in the next three years in Skyball’s growth, intending to achieve a turnover of INR 500 crore in the same period. Skyball is targeting a turnover of INR 100 crore this year, reflecting the company’s confidence in the brand’s potential to capture a significant market share.

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