Pharma Research Amplified: Achieving Better Outcomes with Smart Primary Research Techniques

Ingenious e-Brain organized an insightful podcast featuring our CEO, Dr. Deepti Tayal, along with Senior BD Consultants Arnab and Sreejata from Philadelphia, to explore the crucial role of primary research in pharmaceutical market access. The discussion delves into the challenges faced by pharmaceutical companies, such as the limitations of traditional research methods and the impact of inaccurate data on market access strategies. Our team discusses common pitfalls in traditional research methods, such as inaccurate data collection, biased responses, and ineffective communication with respondents. Along with this, they highlighted how innovative research methodologies by Ingenious e-Brain can provide accurate and actionable insights.

The team shares Ingenious e-Brain’s innovative approaches, including advanced AI-driven methodologies, tailored moderator training, and multi-channel data collection, all designed to overcome these challenges and deliver reliable, actionable insights. Through real-world examples and a deep dive into future trends, the podcast offers valuable perspectives on how to navigate the complexities of market access, optimize research methodologies, and ensure successful product launches in the pharmaceutical industry.

Speakers

Shiren Massy

Developer

team shares Ingenious e-Brain’s innovative approaches, including advanced AI-driven methodologies, tailored moderator training, and multi-channel data collection, all designed to overcome these challenges and deliver reliable, actionable insights. Through real-world examples and a deep dive into future trends

• Explore real-world case studies illustrating successful implementation.
• Discover the cutting-edge areas in companion diagnostics that are poised to shape the healthcare landscape in the years to come. From AI-driven diagnostics to next-gen biomarkers, uncover the potential game-changers.