Digitalization has been overshadowing traditional marketing strategies due to social media’s increasing influence. Social media analytics help marketers better understand customer behavior, engagement, and target audience groups through accessing the big data captured by various social media websites.
Ingenious e-Brain emerges as your strong supporter by thoroughly analyzing the big data and providing insights that help you increase ROI, reduce customer service costs, get feedback on products and services, and improve public opinion of a product or business division. Our social media intelligence team provides viable solutions by merging the insights from social media analysis and data derived from market research. These solutions allow companies to acquire deeper consumer insights.
