The Challenge
Earlier there used to be 100% pure sustainable flavors and fragrances (F&F) but now it only come to 3-5% of natural agents with remaining being the synthetic flavouring and fragrance agents. In this space, the major problem faced by the industry is that natural ingredients tend to be more expensive, and their harvest may create challenge in meeting environmental & sustainability goals.
In this context, the client wanted us to address the following key business questions.
- Which are the latest sustainable solutions available to address challenges associated with raw materials used in F&F business?
- How have these solutions evolved in last 5 years and how it has impacted the F&F business in terms of sourcing, product claims and regulations?
- What are the innovative/upcoming sustainable ingredients having potential to use in cosmetic/personal care and F&B industry?
- What are the suitable sustainable raw materials utilized in diverse portfolio of F&F business?
- What is the competitive positioning of the key players (small players, start-ups, established players, academia/universities) operating in the space?
- What are the key sustainable ingredients which the key competitors are introducing to their portfolio?
- Who could be the best-fit solution providers to achieve sustainability goals in F&F business?
- What is the outlook of sustainable raw ingredients in F&F business?
